Any or all of the notifications can be selected here
Window Notification
Sound notification
Select the desired sound from the pulldown
and use the Test button to audition the sound.
Tray Icon Notification
Show Balloon
Change the colors associated with for Above, Below and News alerts.
See here for more information about using Colors
Determines whether Alert Logs will be kept in a file on the user's PC. Logs are NOT saved on the Market Data servers, so if users wish to have Alert records they must save them on their local PC.
Since users will often want multiple stories from a single news alert this option will automatically reset the News Alert after it has fired.